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CABLE TV OFFERING DIGITAL PREMIUM PACKAGES

June 19, 2002 – Innovative Cable TV expects to make the switch during the next three months for its customers who want to go to digital transmission for their premium and pay-per-view channels. The upgrade will bring access to many additional channels not available locally in analog format.
Analog service will continue on the rest of the channels.
St. Thomas/St. John customers should tune in to Channel 17 and St. Croix customers, to Channel 52 for information on how to upgrade to digital service.
"Digital cable is not just a system upgrade; it's a broad array of new channels, features and services that will be available to all our customers," Innovative Cable general manager Adrian LaBennett said in a press release. The new service offers access to more than 150 channels — including 70 new entertainment channels, 21 pay-per-view channels instead of the seven now available, 45 commercial-free digital music channels, an interactive TV Guide service, and parental control options.
While three premium channels now come with the HBO package, digital will provide a total of seven. The digital list also includes seven Spanish-language channels, which are not available to analog subscribers.
Innovative is partnering with Motorola Corp. to bring digital service to Virgin Islands, according to the release.
LaBennett said there will be no price increase for customers already subscribe to premium packages such as HBO, Showtime, Cinemax and Starz/Encore. According to information mailed to customers by Innovative, they will have to pay for the digital box, which will cost $7.95 a month, compared to the $3.05 customers pay for the standard analog converter.
For those making the change, the new digital converter will replace their old analog one. An $80 deposit is required for the digital converter box. However, if you already have an analog box, which required a $45 deposit, will have to deposit only an additional $35.

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